- Offer great amenities: One of the best ways to attract guests to your RV park is by offering great amenities. This includes things like clean restrooms and showers, a laundry facility, a well-maintained pool or hot tub, and a recreational area with games and activities.
- Provide excellent customer service: Excellent customer service is essential to attracting and retaining guests. Make sure your staff is friendly, knowledgeable, and always available to answer questions and address concerns.
- Offer competitive pricing: Price is always a factor when it comes to attracting guests. Make sure your rates are competitive and offer special discounts and promotions during slow seasons or for longer stays. Look at nearby campgrounds and RV Parks to ensure your spaces are highly competitive.
- Have a strong online presence: A strong online presence is essential for attracting guests in today’s digital age. Make sure your website is easy to navigate, mobile-friendly, and includes plenty of photos and information about your park. Make sure all of your photos are high resolution and proof read everything.
- Encourage positive reviews: Positive reviews can go a long way in attracting new guests. Encourage guests to leave reviews on sites like Yelp, Google, and TripAdvisor and make sure to respond to both positive and negative reviews in a timely and professional manner. You can include a review link within your reservation system’s email responses to guests.
- Partner with local businesses: Partnering with local businesses can help attract guests to your park. Consider partnering with nearby attractions, restaurants, or shops to offer exclusive discounts or promotions to your guests. Using a company like Southeast Publications is a great way to get connected with local businesses. They offer their services to you FOR FREE. Guest Guides are an excellent way to attract RV park visitors.
- Host events and activities: Hosting events and activities can help attract new guests and keep current guests entertained. Consider hosting events like movie nights, potlucks, or game tournaments.
- Maintain a clean and well-maintained park: A clean and well-maintained park is essential for attracting and retaining guests. Make sure to regularly clean and maintain your facilities and grounds to create a positive experience for your guests.
- Offer pet-friendly amenities: Many RVers travel with pets, so offering pet-friendly amenities can help attract guests. Consider providing a dog park, pet waste stations, or pet-friendly cabins or RV sites.
- Build a sense of community: Finally, building a sense of community can help attract and retain guests. Encourage guests to socialize and get to know each other through events, activities, and shared spaces like communal fire pits or outdoor seating areas.
There are many ways to attract guests to your RV park. By offering great amenities, providing excellent customer service, and building a sense of community, you can create a positive experience for your guests and keep them coming back year after year.
